Hi, I’m Amit Kumar Srivastava

Senior UI/UX Designer

11+ years of experience working with brands like AuthBridge, Wellthy Therapeutics, and Ameyo (now part of Exotel).
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About Me

I’m a Senior UI/UX Designer with 11+ years of experience across telecom, healthcare, and identity verification industries. I’ve worked with organizations like AuthBridge, Wellthy Therapeutics, and Ameyo, turning complex products into clear, user-friendly digital experiences.

My process blends conversion-focused UX with strong visual craft, increasingly powered by AI-assisted workflows — from rapid exploration to UX writing — helping me move from problem to polished product faster without compromising on quality.

Work / Case Study

A curated selection of projects highlighting clear visual structure, consistency, and thoughtful design systems.

CASE STUDY

Nova — Banking Product UI/UX

One design system, two distinct experiences — built for first-time customers and everyday power users.

Accounts Overview
CASE STUDY

Taskora — SaaS Productivity Platform

Product UI/UX focused on simplifying team workflows and making complex work easier to manage.

Taskora-thumbnell image

Presentation Case Study

Transforming Legacy Slides into a Scalable Enterprise System

A case study showcasing how structured layouts, clear hierarchy, and a unified design system elevated client communication and brand perception.

Skill Set

I always strive to bring together the proper techniques and methods to achieve the best possible outcome by working collaboratively. Here is the spread of my core skills:

UX Design

Wireframing & User Flows
Information Architecture
Conversion-Focused UX
Competitor & Landing Page Analysis

UI Design

Design Systems
Responsive interface design
Interaction & micro-interactions
Prototyping (Figma)

AI-Augmented Design

AI-Assisted Design Exploration (Figma AI, Adobe Firefly)
AI-Assisted UX Writing & Documentation (Claude/ChatGPT)
Generative UI exploration

Web & Marketing Design

Landing page design
CMS
Branding & Identity Design
Content Marketing Assets
Deck presentations

Design Stack

These are the tools I use every day to explore concepts, craft visuals, and deliver polished, high-quality designs. Each platform plays a key role in my creative process.

figma
photoshop
illustrator
google-gemini
leonardo
wordpress
claude
ChatGPT