Hi, I’m Amit Kumar Srivastava
Senior UI/UX Designer
Solving complex B2B web experience problems through clear information architecture, conversion-focused UX and scalable design systems.
About Me
I approach design by first understanding the business objective, the user problem, and the constraints behind it.
My experience spans enterprise websites, information architecture, design systems, and conversion-focused digital experiences. I work across problem definition, design exploration, stakeholder alignment, and implementation to create experiences that are clear, consistent, and useful.
I believe good design is not just about how an interface looks. It is about why a solution works and what evidence supports the decision.
Work / Case Study
A curated selection of projects highlighting clear visual structure, consistency, and thoughtful design systems.
CASE STUDY
Nova — Banking Product UI/UX
One design system, two distinct experiences — built for first-time customers and everyday power users.
CASE STUDY
Taskora — SaaS Productivity Platform
Product UI/UX focused on simplifying team workflows and making complex work easier to manage.
Presentation Case Study
Transforming Legacy Slides into a Scalable Enterprise System
A case study showcasing how structured layouts, clear hierarchy, and a unified design system elevated client communication and brand perception.
Skill Set
I always strive to bring together the proper techniques and methods to achieve the best possible outcome by working collaboratively. Here is the spread of my core skills:
UX & Product Thinking
Problem framing · Information architecture · User flows · Interaction design · Usability evaluation · Conversion-focused UX
Design Systems & UI
Component architecture · Visual systems · Responsive design · Prototyping · Accessibility fundamentals
AI-Augmented Design
AI-Assisted Design Exploration (Figma AI, Adobe Firefly)
AI-Assisted UX Writing & Documentation (Claude/ChatGPT)
Generative UI exploration
Web Experience & Delivery
Enterprise websites · Landing-page strategy · WordPress implementation · Technical SEO · Stakeholder collaboration
Design Stack
These are the tools I use every day to explore concepts, craft visuals, and deliver polished, high-quality designs. Each platform plays a key role in my creative process.
